Express Web Video Details
Description: The Express Web Video product delivered will be a 3 to 5 minute video suitable for posting on the client's Website or social media page (Facebook, YouTube, etc.). The content of the video will consist mainly of interview footage of up to 2 company principals, managers or spokespersons telling the story of their company. Interspersed throughout the interview footage will be relevant b-roll shots of the company's products or services, manufacturing processes, facilities, buildings, signage, staff duties, etc. The video will include opening and closing graphics with company logos and pertinent contact information (if desired) as well as lower-third title graphics for the company staff featured in the video.
Process: The Digital Media Services video crew will schedule a video shoot at the client's location for recording interview and b-roll footage. All camera equipment, lighting and grip equipment, audio equipment and video staff will be provided. DMS will remain at the client location for up to 2 hours. A recommended shooting schedule is as follows:
00:00:00 - 00:20:00 - Set up camera and lighting for first interview
00:20:00 - 00:40:00 - Record first interview footage
00:40:00 - 00:50:00 - Set up camera and lighting for second interview
00:50:00 - 01:10:00 - Record second interview footage
01:10:00 - 01:20:00 - Break down interview footage sets
01:20:00 - 01:50:00 - Shoot b-roll around facility
01:50:00 - 02:00:00 - Remove all camera & lighting equipment, reset office
Once all video has been shot, staff title information has been verified and logo graphics have been collected, footage will be taken back to the DMS facilities and edited into a completed product. Standard editing time is two weeks. An online version of the edited video will be posted on a private Web page for review by the client. Any minor requested changes will be immediately addressed and the final version of the product will be delivered to the client.
Delivery: The final video product will be delivered to the client in the format of their choosing. Standard options include delivery on DVD-ROM or via digital download using the client's preferred Web video format (QuickTime, Windows Media, Flash Video). Other options include delivery on USB Flash drive or uploaded to client’s Web server.
Costs: The product described above costs $995 and includes high definition video production. High definition video is recommended for two reasons: online viewers will enjoy a higher-quality, larger video size and video footage is future-proofed since any repurposing at a later date will not be compromised because of source material that is of too low a resolution. Customized options are available at additional costs. Clients outside of the immediate Tampa Bay area will be charged for travel expenses.
Production policies: In order to maintain the highly-discounted rates associated with the production described above, it is important that the client, the client’s staff and the client’s location be prepared for the production. The provided interview questionnaire must be completed prior to the scheduled shoot time and the on-camera staff must be dressed properly with their office or other location prepared for the shoot. The remaining office staff must be aware of our b-roll shooting. Delays during production due to the client or location not being properly prepared may incur additional fees. Overage fees are billed at a rate of $250 per additional hour. The production assumes that reliable A/C power is available and access to adequate parking and an equipment entryway are available. Editing decisions will be based on the use of footage that provides the viewer with an effective overview of the client’s company and footage that presents the on-camera staff in the most positive light. All editorial decisions are at the discretion of the Digital Media Services editor; any re-edits beyond minor changes after viewing the approval edit will incur additional costs.
Copyright: All productions are the copyright of Digital Media Services and are being licensed to the client for unlimited usage on their Website. Additional licensing may be negotiated. Digital Media Services retains the right to use all productions as promotional products.
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